Before presenting our conclusions, we must remember 2020 was an unusual and complicated year for many industries.
But for the gambling industry, especially online gambling, it was one of the best years.
The betting industry was one of the few that grew positively in 2020.
This shows how solid and stable the industry is, since it could withstand the adverse effects of the COVID-19 pandemic.
For this year, there are two trends that we believe are the ones that will set the standard for growth equal to or greater than last year.
Legal Bets
The most significant push in sports betting has been mainly due to states that have legalized sports betting.
By 2021 more and more states will join the list of territories with legal sports betting.
Also, states that already have legal gambling will see their markets mature, and gambling products refined as demand increases.
Having a Pay-Per-Head bookie is a great opportunity. Although, big brands will try to monopolize the states that have legal bets. These operators have limited catalogs.
In other words, Pay Per Head bookies have an advantage over the big operators by being able to offer their clients vast catalogs of bets for leagues and sports around the world.
Cryptocurrencies
Cryptocurrencies are experiencing what we could call a resurgence.
In one hand, Bitcoin is trading at its highest price ever, while Ethereum and Litecoin begin to become popular and gain more and more value.
Also, cryptocurrencies are being increasingly used by ordinary people thanks to the incredible popularity of NFTs.
This means an excellent opportunity for bookies who accept cryptocurrencies in their businesses, as more and more users are becoming familiar with and using this type of currency.
For this year, we foresee an increase in sportsbooks and online casinos exclusively for cryptocurrencies. Since users will demand more and more services that can pay with crypto.
In conclusion, this year is one of the best to establish a betting business.
Or if you already have one, you should take advantage of market trends to make it grow and improve your profits.
