This new Law is expected to impact the legal betting market in Canada significantly and make it grow even more, or at least those are the expectations that legislators have with Bill C-218.
Canada is a country with a great sporting tradition in games like hockey and curling. With that love of sports also comes the love of betting, as this country has many gamblers.
According to a recent study, Canadians spend about $14 billion on gambling yearly. That’s an average of $400 per person.
The most popular form of gambling in Canada is casino gambling, followed by lotteries and sports betting.
In April this year, the Law on safe and regulated private sports betting came into force.
Thus, the realization and services of bets in the simple or individual format are approved.
Previously, only sports betting was authorized under the parley modality.
Canada’s new gambling law
The new Law implies a modification to the criminal code for the legalization of the actions of a person or company that administers a lottery scheme, which means betting on races (other than equestrian), combats, sporting events, or athletic competitions, prior authorization from the Deputy Governor in the Council of the province.
The Canadian Parliament approved the legislation on August 27, 2021. It was finally applied in Ontario eight months later, being the first city where it has entered into force so far.
The exciting thing about the Law is that it has not affected international sportsbooks, which are in a legal gray area that allows them to continue operating without problems.
Canadian and foreign users
nternational gambling sites are not prohibited in any way, but they are also not regulated by government entities.
The only thing is that users are advised to choose websites that are reputable and licensed by agencies such as the Malta Gaming Authority (MGA), the UK Gambling Commission, the Kahnawake Gambling Commission, and the Government of Gibraltar, among other known entities.
Canadian and foreign users within the jurisdiction can easily gamble online and pay in CAD, EUR, USD, other currencies, or even cryptocurrencies like bitcoin, litecoin, Ethereum, etc.
There are no legal obstacles for this type of bet beyond the age limit (19 years minimum) and the terms and conditions of each sports betting platform.
An excellent opportunity for Pay Per Head bookies
Unlike other regions where, when sports betting is legalized, Pay Per Head bookies have more restrictions to compete in Canada, things look very good for this type of bookies.
Of course, as long as they have a good Pay Per Head partner that gives them access to state-of-the-art licenses and tools.
Bookies who want to enter the Canadian market have to take into account the peculiarity of the city of Ontario, where companies are not allowed to use incentives and promotions to attract new customers.
Instead, the bookies have to be very creative in the way they attract customers, for example, by working with sub-agents or generating networks of bettors that help them spread their business by word of mouth.
Work with the best to dominate the market.
The betting market in Canada is fertile ground for bookies with a partner like VIP Per Head, as this company provides them with everything they need to dominate the market.
VIP Per Head knows what bookies need, and punters demand, and they have developed a complete turn-key solution to satisfy both.
Their platform is easy to use and offers a variety of features that will appeal to both bookies and punters alike. With VIP Per Head, you can be sure you’re getting the best possible service for your betting needs.
VIP Per Head has quickly become the go-to choice for bookies looking for top-notch customer service and attention to detail.
What sets VIP Per Head apart is its team of experienced professionals who are dedicated to making bookies’ jobs easier.
This allows bookies to scale their business faster and provide their customers with the best possible experience.
If you are in the business of bookmaking, then you know how important it is to have a dependable and high-quality pay per head service.
In an industry where time is money, VIP Per Head allows bookies to save both by providing a top-notch service.
