For many years, soccer has been a minority sport in the United States. Despite its popularity worldwide, it had a small fan base compared to other sports, such as American football or basketball. But over the past few years, soccer has seen an enormous surge in popularity, particularly amongst young people who have embraced this dynamic and exciting sport.
The growing interest in soccer can be attributed to several factors. Firstly, American teams have been increasingly successful on the international stage, with both men’s and women’s sides reaching World Cup tournaments recently.
This has increased the game’s visibility and created more opportunities for fans to follow their teams at home and abroad. Additionally, there are more professional soccer leagues available in the country than ever, including Major League Soccer (MLS).
These provide regular matches for fans to attend or watch on television throughout the year.
Little by little, soccer is becoming a relevant sport on the US scene, and bookies must take note of this.
Disney, NBC, and Apple invest millions in soccer.
The Disney company invested in May 2021 so that ESPN could have the broadcast rights of La Liga Santander in the United States, surpassing their alliance with beIN Sports by 75%, reaching an agreement for 175 million dollars.
For its part, NBC has had the rights to broadcast the English league for some years and will continue to do so until 2028. For each contract year, the North American television network will pay 450 million dollars, distributing this product through its channels in English. , Telemundo, and the Peacock streaming platform.
Finally, for the next ten years, Apple will be able to transmit everything related to the MLS since they have signed an agreement from 2023 to 2033.
Apple wants MLS to become a global phenomenon like the English Premier League and for content to reach various countries worldwide.
In addition, Apple will also be able to take advantage of the agreement with the MLS to capitalize on the next world cup in 2026 in North American territory.
A promising outlook for bookies
Soccer is among the most popular sports worldwide, and its popularity is increasing daily.
Thanks to the coverage it receives from media outlets, bookies who offer betting options for this sport have a great potential market.
Bettors can now place wagers on soccer matches worldwide easily as more and more online betting sites are popping up.
The diversity of bets available also allows bettors to choose between different types of odds, such as point spreads, money lines, parlays, and prop bets, which adds an extra layer of excitement to the game.
With live scores, stats, and analysis available online, bettors can make informed decisions about placing wagers on soccer games around the globe.
This makes it easy for bookies to attract customers and increase their profits by offering attractive bonuses and promotions.
All the tools you need in your betting business
Sports betting is a rapidly growing field, especially with the increasing popularity of soccer and other sports. To capitalize on this trend, bookies need to find a reliable software provider that can provide the necessary tools to help them get their business up and running.
A good bookie software provider should be able to offer robust features such as real-time odds updates, secure payment processing systems, risk management capabilities, and detailed reporting features.
They should also have extensive experience in the industry so they can provide valuable insights into how best to structure your sports betting operation for success.
Additionally, look for a provider who offers excellent customer support and helpful resources so you’re never left in the dark regarding understanding your business or addressing any issues that may arise.
VIP Per Head is one of the best bookie software providers on the market.
They have a unique product designed to help you run a successful betting business. The software allows you to manage your players and activity quickly and efficiently, giving you all the information you need in real-time.
Their service includes pre-made websites, customized website solutions, live lines, and sportsbook management tools – all of which provide an unbeatable experience for players and bookmakers alike. With VIP Per Head’s services, you can easily create new accounts, track bets, and keep up with stats in one convenient location. Moreover, their cutting-edge anti-fraud technology ensures security for both parties involved.
VIP Per Head is the best solution for a lucrative and successful betting business.
