The NFL is the league with the most betting action. In fact, football is the sport that most people bet on in the entire USA. The problem is that the NFL season is very short, so betting businesses that rely solely on football bettors can have a hard time when the season ends.
Moreover, this year, we saw gambling activity drop considerably across the USA after the Super Bowl.
A Business Beyond the NFL
Sport Regular Season Games Months in Activity
NFL 16 5
NBA 82 8.5
MLB 162 7
As we can see in the previous table, the number of games and the months of activity of the NFL compared to the other most popular sports in the US is very low.
For this reason, bookies have to establish a betting business that does not depend on the activity of the NFL. In other words, the business must have football bettors. But they should not be the only ones to look for, and the business needs bettors interested in other sports.
Gambling Activity All Year
Around the world, almost every day, there is some game or sporting event taking place. For example, the best teams in European soccer can play three games in a single week.
On the other hand, most racetracks host a race every weekend. The same thing happens in the UFC, where every week there are events. All of these sports have a broad fan base, and many of them are gamblers. Therefore, if you have a good catalog of betting options, you can attract these bettors.
Moreover, if you offer attractive lines and odds, it is even possible to convert your NFL bettors into bettors of other sports.
A Good Pay Per Head Provider
The best Pay Per Head providers in the industry offer extensive betting catalogs with lines and odds for sports worldwide. Moreover, these lines and odds are created by a team of experts and experienced oddsmakers. Who makes sure the odds are attractive to bettors, but keep a good juice for the bookie.
Thanks to these odds, it is possible to establish a betting business that can generate income all year round. Besides that, it will be able to satisfy any type of bettor. In addition to the lucrative odds, companies like VIP Per Head offer the possibility of establishing an online casino. In this way, it is possible to diversify the income of the betting business even more.
Conclusion
A gambling business cannot focus solely on NFL bettors. Since this can cause the business not to generate a good income stream during the year.
